Research Report
The Digital Banking Channel: Making It a Profit Center
Shifts in consumer behavior, competitive pressures from fintechs, and the need for revenue growth are rewriting digital banking rules. Today, digital isn’t just about customer convenience and cost savings—it’s a critical $25 billion revenue opportunity.

What You’ll Learn in This Report
• How to gain executive buy-in for a profit-centric digital strategy
• The organizational structures, roles, responsibilities, and metrics required to make digital a profit center
• How to transition digital from a cost center to a growth engine

About Cornerstone Advisors
At Cornerstone Advisors, our goal is to deliver tangible business impact to financial institutions and fintechs. We know that when institutions improve their strategies, technology, and operations, enhanced financial performance naturally follows. Because we live by the philosophy that businesses can’t improve what they don’t measure, we show banks and credit unions how to use laser-focused measurement to make smarter technology decisions.