How Does Your Bank’s Marketing Performance Stack Up?

Calculate your Marketing Intensity Ratio to better assess marketing performance.

Fostering a Culture of Innovation

Creating a culture of innovation starts with taking stock of today’s culture.

Credit Union Checking Accounts Have Highest Value (But it Doesn’t Matter)

Credit union members think their checking accounts are a great value. So what?

Millennials Want Non-Financial Products From Banks and Credit Unions

Millennials want services like cell phone damage protection from banks, And Amazon, of course.

Will Smart Speakers Replace Smartphones?

Financial institutions need to pay attention to the adoption rate and usage patterns among smart speaker owners.

The State of Small Business Borrowing

The So What? of the Fed’s 2017 survey on small business lending.

Mobile Retail Sales Growth Projections Are Too Pessimistic

Forecasts don’t take into account factors like new retail models and demographics.

Men Bank With Megabanks, Women Bank With Credit Unions

The gender differences in banking behaviors–particularly among Millennials–are striking.

Who Wants to Bank With a Digital Bank?

European neobanks coming into the US market are looking at slim pickings.

Do You Need to Rethink Your Mobile Banking Objectives?

FI’s business objectives for offering mobile banking services deserves some deeper scrutiny.

What Do Consumers Look For in a Checking Account?

Low monthly fee is the most popular feature, but not everyone says that’s important.

Purchase Consideration By Generation

Looking at checking account purchase consideration among Millennials, community-based FIs have reason for concern.

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