Steve Williams

Community Leader

The time has come for advisory-based commercial banking

As our industry works through regulatory examiners and an overhang of excess commercial real estate exposure, banks are laying the groundwork to become stronger "trusted advisors" to their commercial banking customers. While such talk of advisory-based commercial banking has been around for years, few banks have truly executed on this vision for the business. Best practice commercial banks are now driving their strategy with a balanced scorecard focused on credit, deposit and fee-income based products. They are working to develop stronger pricing and risk management disciplines into every transaction and building new organizational approaches to team-based sales, portfolio management and service delivery. In addition, they are improving their internal reporting capabilities while continuing to innovate how products such as treasury management, retirement services, merchant and payroll services are delivered via the Web.

Participants in The Cornerstone Report's Commercial Banking Community will receive clear benchmarks centered around commercial bankers and support staff including credit analysts, portfolio managers and relationship/loan assistants. They will understand how portfolio mix and origination expectations are changing in the post-Great-Recession environment.

We hope you join us in participating in this industry-leading resource for achieving high performance in your commercial banking operations.

The next era of banking will be defined by a smarter, more disciplined and efficient Commercial Banker. Join Cornerstone and its industry-leading research in helping define this next era and build your high-performance Commercial Banking business today.

Below are select metrics that will be collected for the survey and used, upon completion of the study, to benchmark your institution against median, 25th percentile and 75th percentile study findings.